Alex Watson 14/10/2024 Alex Watson 14/10/2024

Petal to the Metal.

We didn’t have strict storyboards or narratives, but we understood the look and feel had to be 100% the ‘Jaguar World’, this was about creating a feeling of luxury and a sense of intrigue, whilst hinting at the beauty of Jaguar.

We also needed to create a lot of content in a short time.

When a brief is so free, there’s a risk of misinterpretation and completely missing the intent. Thorough research in pre-production combined with a strong understanding of the brand and creative direction of Gabriel and Freya contributed to minimising any risk in production and thus optimising the amount of usable images and footage for post-production.

Alex Watson 10/10/2023 Alex Watson 10/10/2023

Jaguar.

From a four day production we shot enough raw material for 3x months of high end social content, building a deep treasure trove of stills and videos, enabling the delivery of a rich variety of on-brand content.

We delivered content which not only exceeded expectations in terms of quality but also the size of the yield. As a full service production company, we were able to take care of everything in house for the films all the way to the final graded and mastered outputs. We even wrote the music, you can read more about that further down this page.